BAA Launch Advertising Campaign

Monday 30th June 2008

The British Airport Authority (BAA) is to launch an advertising campaign to advertise the work they are doing to improve their facilities and conditions for their customers.

The new adverts will use the phrase "to fly for" and will run through the facilities available at BAA airports and the improvements that are being made. The adverts will highlight the shops available at BAA airports and hopes to create a sense of anticipation for passengers travelling to a BAA airport.

The advertisments will be running in the press, on radio, as well as around BAA airports. The adverts will also make a six-week run on Scottish television.


Published by: Jon Vickery


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